Behemoth signs deals for Australia and US

Behemoth Brewery has announced major new brewing and distribution agreements in the US and Australia.

The Auckland-based brewery, which recently won Champion Medium Brewery of New Zealand at the NZ Brewers Guild Awards, has secured grocery distribution in Australia through retailer Coles, and a reciprocal brew under license partnership with Californian-based Ballast Point Brewing Company.

Behemoth says that the new agreements will see it supplying close to 72,000 litres for Coles, and Ballast Point brewing 80,000 litres of its beers for the California market. It says that these volumes are both set to increase substantially after the first year. The reciprocal agreement means that Behemoth will continue brewing Ballast Point under license for the New Zealand market.

Behemoth Co-CEO Hannah Miller Childs says, “We’re so excited to be getting our distinct brand and flavours out to more of the world. The US and Aussie beer markets are huge, so this is a massive next step for us.”

Andrew Childs and Hannah Millers Childs of Behemoth Brewing

Behemoth says that while the last two years have been tough, its revenue has grown exponentially, increasing by 127% across 2021-2022. Its beers are now stocked in more than 1000 off- and on-premise channels nationwide.

Andrew Childs, Behemoth Founder/co-CEO says that the company’s agility has been a big part of the success so far. “While bigger brewers may struggle to release six new beers a year, we’ve been able to consistently brew 100+ new lines a year. This means we’re able to keep up with trends and cater to the changing tastes of our market – and it seems to do the trick.”

“For example, in response to wellbeing trends, we released Responsibly – our non-alcoholic Hazy IPA, 50% of which sold out within the first 24 hours of release,” says Childs. “We’re also about to release a new Low Carb beer, which tastes great and will hit the market in the next few weeks.”

Within the next month, Behemoth says it will also seek to secure a $3 million dollar capital raise, via Snowball Effect, to fund additional growth plans set to expand the scale of the business.